PRESTONWATCH

The Ordinary Boys' sales have gone through the roof since that bloke went into that place with them people on telly. Well, they've emerged from down beneath the floorboards, at the very least.

While we're on the subject, isn't it reckless of them to equip the Celebrity Big Brother house with a pool in the garden, y'know - considering who's in there? C'mon - don't make me make jokes about 'Today's Big Brother Extinction'...

It seems that the sales for 'Brassbound' have increased tenfold. Which is fair enough, but I want cold hard figures, otherwise I can simply do this...

10 x 3 = 30

...and look all clever.

By contrast, Goldie Lookin' Chain's sales have increased fourfold, so I can only assume that loads of potential new fans got as far as the doors of their local HMV and thought 'actually, that joke's wearing a bit thin now...' like everyone in the normal world did shortly before Goldie Lookin' Chain actually formed.

Preston & Jodie : Go on, son...
against some bins.